Medical and scientific
learning, communication and advocacy.
We design, co-create and organise your:
Learning activities that improve professional performance.
Communication that informs professionals, policy makers, patients.
Advocacy for policy change.
Design and Advise
AUREA’s role starts before activities’ implementation. We provide strategic advice on all things learning, ‘academy’ and ‘association management’: your positioning, content and engagement strategy, (e-)tools, use of technology, marketing and branding, you name it! Once the needs and objectives are clear we co-design the necessary activities to make it happen.
Live Learning Experiences
Whether they are face to face, online or hybrid, LAUREA is your trusted partner in the organisation of a successful symposium, workshop, live webinars or training. We make sure to maximize delegate engagement and interaction, networking and learning efficacy, while aligning with your organisational strategy.
E-learning & digital content
Discover a new way of learning! At LAUREA we co-create e-learnings and other forms of digital content (video, interactive documents, infographics, journal articles,…) with the most advanced authoring tools, from Articulate 360 to your own (or LAUREA’s!).
Our experience and design techniques support maximising consumption rates.
Content Marketing
Who said that you need to choose between face-to-face and online? You can have both!
Content marketing is king!
Together we create a strategy and action plan and we ensure the implementation: video interviews, document production, email, social media (LinkedIn & Facebook - paid and organic campaigns) and Google Ads.
We combine live and online to tell and implement a compelling story on your specific medical/ scientific topic.
Association Management and Academies
We manage ‘coalitions’, ‘associations’ or ‘academies’ for Organisations or Boards of Directors. We bring in our expertise and enable you and your experts to focus on the content/ substance. We manage our clients’ learning eXperiences platforms, do membership management, communication, organisation of Board meetings, meetings and conferences, we publish and share content with stakeholders, we advocate and lobby, we join EU projects as a partner.
We are also big on impact measurement, so you can expect a data-driven analysis of your material’s consumption.
“With the support of LAUREA, we’ve been able to create an attractive e-platform bringing nursing professionals together at European level. We are now able to co-create relevant content and foster a community of nurses that strive towards harmonised and qualitative patient care. It’s a win-win situation for everyone.”
- Elisabeth Kasilingam, CEO, European Multiple Sclerosis Platform
“LAUREA has a creative approach to developing professional learning. LAUREA’s team walks the talk and is effective and efficient in delivering on its promises.”
- Professor Celia Oreja-Guevara, ParadigMS Foundation President
Head of Multiple Sclerosis Center at the University Hospital San Carlos, Madrid, Spain